The promise of the internet was populist publishing and radical access to the world's information. It took about 10 years before we perfected blogs, a strange hybrid of personal diary and newspaper column. Photographers got Flickr, SmugMug or Instagram to share their work. Video creators got YouTube, Vimeo and TikTok. But long-form authors?

There's print-on-demand, if you still want a paper copy, but that's not very 21st century. There's Amazon's proprietary, DRM-ridden Kindle, or the almost equally inscrutable EPUB format, for specialized e-reader software and hardware. They're great, but not everyone has those devices, and creating the digital format for your text is no trivial task.

Web browsers, though, those we've got in spades. You probably carry one around in your pocket. But how exactly do you put the 300-page novel you just finished online? It's not a blog, so shoe-horning it into WordPress is probably not the greatest solution. It's a book, and it deserves to have the properties of a book in its presentation. An author (or 2, or 20). An editor. A translator. Sections, chapters, illustrations. Maybe a choice of fonts, line spacing, line length. Beautiful typography and a pleasant reading experience,

Let's make reading long form texts on the web as nice as any e-reader. We're here to make it easy to publish anything from a short story to an Infinite Jest-length tome to an anthology academic writing. Publish a book online. Read a book online. It's that simple.